Lara’s enthusiasm and drive to support creative communities inspired her to start The National Grid and The Drawing Arm with co-founder Simon Barrett. The National Grid started off as an art gallery and is now a successful graphic design studio in its 18th year. 12 years ago saw the launch of the The Drawing Arm – an illustration agency that has helped nurture and represent some of the world’s top illustrators.
Lara has a passion for seeing clients receive the answers they are looking for with a brief/challenge, and loves nothing more than helping creative people thrive at what they do. Being an illustrator herself, she understands the difficulties artists must overcome when representing themselves and works tirelessly to connect the right brands with the perfect illustrator.